It has to cover the marketing issues that have been tackled in the course unit, and should at least reflect the themes in the lectures that have been covered over the past months. Most of all, there is a wide range of information available for the research, which makes it easier to explore the themes in the marketing dissertation proposal.
Search for useful data Given the topic that has been chosen, it is time to search for a wide range of references that could be used in formulating the thesis.
Information can be gathered from books, journals, magazines, Internet, other researches and dissertations or other sources that may be available in the library. Additional data can also be gathered personally through the use of studies, surveys or experiments.
The main issue here is to gather as much information as possible so that out of these materials, there can be an acceptable theory that can be formulated for the marketing dissertation proposal. Create a philosophical framework From the given data that has been gathered, it is time to create a philosophical framework that would present opposing opinions concerning the chosen topic.
Choose the materials that would agree and disagree with the philosophy, and list them down so that they can be used when writing the marketing dissertation proposal.
The philosophical framework would highlight the issues that should be presented in the marketing dissertation proposal, as it reveals the most significant issues concerned. Form a theory When the philosophical framework has been laid in the front, it is time to formulate the theory out of the presented framework and materials. There are times when additional data has to be found and gathered in order to prove the theory well. Gather as much data as possible, those that would be good in proving a certain theory and backed up with experimental research and studies.
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